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The title of this series plays with gender rules, even from the phonetic point of view: gender rules / gender roles.
These pieces are a part of a larger series, that claims for equality and talks about gender issues from a powerful and fun visual approach. With a somewhat retro aesthetic that evokes the 50s and early 60s, a time famous for the vastly sexist content of its commercial messages, the photos turns it upside down and reappropriates that iconography.
Photographer / Company
Alicia Liebel-Berg
Category
Editorial Photography - Documentary
Country / Region
United States
Photographer / Company
Vivien Schust
Category
Fine Art Photography - Pets
Country / Region
Germany
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Andrea Izzotti
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Nature Photography - Golden Hour
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Italy
Photographer / Company
Onni Wiljami
Category
Commercial Photography - Brands Campaign
Country / Region
Finland